This is Dale Carnegie’s summary of his book: How to Win Friends & Influence People
Fundamental Techniques in Handling People
SPIN Selling By Neil Rackham, Huthwaite, Inc. McGraw-Hill © 1988, 197 pages.
This book is a classic sales book and I have provided my own summary below.
Below are the key points from this book – SPIN Selling Summary
“There’s no doubt about it, questions persuade more powerfully than any other form of verbal behavior. And this is not just in selling.”
(I would agree that powerful questions are key, but note that “persuasion” in the traditional sense is out-dated when it comes to selling effectively. Persuasion can put the prospect on the defensive and can make the sales person uncomfortable as well. Learn more about my Sales Coaching Programs) (more…)
Source: WIKI Summaries
In Built to Last, Porras and Collins learned that their prior beliefs were misfires. During a six year research process, they “unlearned” much of what they learned with large corporations’ successes. In place of former beliefs lays a new groundwork for what exemplifies visionary companies. Here are some of the former myths removed with their research: (more…)
Freakonomics Book Summary, by Chapter
Buy This Book – Freakonomics: A Rogue Economist Explores the Hidden Side of Everything (P.S.)
Freakonomics By Steven D. Levitt & Stephen J. Dubner is based on four fundamental ideas:
Source: WIKI Summaries
The 4-Hour Workweek is divided into four sections, each of which explores one of the components to lifestyle design: (more…)
Source: WIKI Summaries
In Rich Dad, Poor Dad the author presents six major lessons which he discusses throughout the book: (more…)
