This question was asked on linkedin.com. “At what point is it a good idea to stop attempted contact with someone who showed mild to moderate interest from your initial sales pitch? If they aren’t returning calls or emails, do you continue to attempt contact or is it best to let it go?” Below is my public answer.

It depends on each individual situation.  In some cases it will be best to let it go immediately and in others it will be best to have a clear follow up process.

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