Sales Coaching Tip: How To Cold Call
Thursday, April 16th, 2009
“When prospecting via phone and the contact picks up, do you ask for their time? Or do you go into your spiel?”
This question was asked on Linkedin and below is my public answer:
This is a great question and there are many ways to approach this. Assuming this is a pure cold call and they are not expecting your call, the first thing I would recommend doing is put yourself in their shoes. What would you want to hear? How would you want to be treated? Start there and you might find your own answer…
Here are just some of the ways to approach it below, and the key is finding what works for you! (more…)



1. Most people do not enjoy cold calling, but they need to realize it has to be done. It really is a mind-set. You have to set time daily to call, and make it part of your daily behavior/activities.
This question was asked on linkedin.com. “At what point is it a good idea to stop attempted contact with someone who showed mild to moderate interest from your initial sales pitch? If they aren’t returning calls or emails, do you continue to attempt contact or is it best to let it go?” Below is my public answer.
I was asked on linked.com the following question: “You’ve been given a new sales territory. How do you “attack” it to produce huge results?” Below is my public answer.
How do you hold yourself accountable in your life or in your business? What is accountability to you? Where is it present and where does it not exist? What is the impact in your life or your business if there is no accountability?