Business Coach LinkedIn Tips
Picture: Make sure you add one if you don’t have one on your profile yet. Headshot is best.
Personal Tagline: Write one, and update it. Click on the blue text, “What are you working on” Maybe place your elevator pitch here?
Don’t Cut and Paste Your Resume: Describe experience/abilities.
Elevator Pitch: Make sure it is within your introduction section. You have 5 seconds to grab attention.
Specialties: This section is where you put your most important keywords for SEO, and searches within LinkedIn. Make sure you use variations of the keywords as well, so you will appear in LinkedIn searches.
Additional Information: Add websites, (customize it, don’t leave it as “My Website” and it can help with Google page rank) Add awards, passions, other abilities. Round out your profile.
Recommendations: Write them and request them.
Answer and Ask Questions: You will get more clicks on your profile when you ask thoughtful questions or give helpful answers. Establish your expertise and credibility in a field.
Add Connections: This boosts visibility and when people scan your profile, they will look to see who you know in common. If you know someone in common, your profile is often viewed in a higher regard.
Profile URL: Make a custom URL, to reflect your name or tagline. (Edit-’Public Profile’ near the top) You can then add this custom URL to your website or email signature.
Groups: Join groups that you wish to participate in their discussions. Ask questions and answer questions there. Be aware that many of the groups have turned into job boards or free advertising. So if you start a group, make sure to specify the rules/regulations. Starting a Group for yourself can be a great way to network and drive business as well.
Applications: There are some great new applications within LinkedIn that enable you to post presentations, travel information, attach your blog to your profile and many other ways to add depth to your profile.
Here is my profile as an example:
Do you want to take your Linkedin Profile and Linkedin Results to the next level? Contact me for a free consultation or learn more about my Linkedin Coaching program.
Jeremy J. Ulmer, Professional Coach, Sales Coach, Sales Mentor, Business Coach, Life Coach, Executive Coach
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